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MULTI-AWARD WINNING DESIGN STUDIO ✷

MILK+BLUSH

3/3/2022
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Branding

MILK + BLUSH approached us wanting to refine their branding identity and create a cleaner, more elevated visual direction for their luxury hair extensions across campaigns, social media, email marketing and digital design. Working closely with their team, we helped subtly refresh the brand without losing the familiarity and recognisable aesthetic their audience already connected with..

Laptop, tablet, and smartphone displaying a webpage advertising 15% off payday treats featuring two women in white tops wearing sunglasses.
Tablet and smartphone displaying a 15% off payday treats promotion on the Milk + Blush website with two women wearing white tops and sunglasses.

The Brief

MILK + BLUSH approached us with the goal of wanting to achieve more of a clean-cut branding identity to give their high quality hair extensions a more luxury identity through campaigns and promotions through all design platforms. We worked closely with them delivering designs for their website, social media and email newsletter.

We were given the opportunity to step out of the comforts of their already established brand to subtly refresh their identity.

Woman with sleek braided high ponytail hairstyle, wearing a white sleeveless top, against a beige background with text 'new season HAIR CALLING MILK + BLUSH'.
Blonde woman with long, wavy hair wearing a white top under text reading new season hair calling milk + blush.
Three women with long, wavy hair wearing off-shoulder white tops promoting new season hair extensions.

Radiating Luxury

Their hair extensions are used by the world’s best hair professionals who work with high profile clients such as Kim Kardashian, Khloe Kardashian, Kylie Jenner, Kendall Jenner, Karlie Kloss, Vogue (US, UK, Japan, Italia), Cosmopolitan, Nylon, Harpers Bazaar, and Vanity Fair.

They’re a well-known brand, so we didn’t want to lose familiarity with their audience. We evolved their brand with care and elegance.

MacBook Pro on a beige surface displaying a website with three women showcasing long wavy hair extensions for new season and spring refresh.
Laptop displaying a website promotion for 15% off International Women's Day on hair extensions featuring a woman with long wavy hair.

All photography provided by MILK+BLUSH.

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