The Thirsty Elephant
The Thirsty Elephant Coffee Shop + Bar approached us wanting a playful branding identity that could complement their cosy coffee shop and bar whilst reflecting the warmth and personality of the space itself. With such a distinctive and memorable name, they wanted the brand to feel full of character, leading us to develop an illustrated elephant mascot designed to give the venue its own recognisable personality and charm.
The Brief
The Thirsty Elephant Coffee Shop + Bar approached us wanting a playful branding identity that could complement their cosy coffee shop and bar whilst reflecting the warmth and personality of the space itself. With such a distinctive and memorable name, they wanted the brand to feel full of character, leading us to develop an illustrated elephant mascot designed to give the venue its own recognisable personality and charm. The final identity balances playful illustration with a clean contemporary feel, helping create a brand that feels welcoming, friendly and instantly recognisable across the venue, packaging and social media.
"Elephant P*ss" (4.5% Pale Ale)
Wanting to expand the brand further, The Thirsty Elephant Coffee Shop + Bar decided to launch their own juicy ale – something that reflected the same playful and unapologetic personality as the venue itself. Never wanting to take themselves too seriously, they landed on a name designed to be shocking, funny and impossible to forget. approached us with the goal of wanting to achieve more of a clean-cut branding identity to give their high quality hair extensions a more luxury identity through campaigns and promotions through all design platforms. We worked closely with them delivering designs for their website, social media and email newsletter.
“Elephant P*ss? Yep, we really called it that. If there’s one way to be memorable, then this is it… and if we can put a smile on people’s faces then that’s a bonus.” – Chris, The Thirsty Elephant
